Oil Heat Accountants Secret Finally Revealed
Did you see John Nardozzi of Gray Gray and Gray reveal his secret on how to get through a tough season in his article in the March issue of Oil and Energy?
I reveal the rest of the secret on how to grow your business at the same time so keep reading.
But before I reveal it here...
John Nardozzi's the kind of guy I'd want on my team if I was running a heating oil company these days.
He's honest, straight forward and painfully direct.
I especially liked his comment regarding "offering additional value". After all that really is the secret in any business success, but how do you do it in the oil business?
In his article he leans towards offering a free service contract. With all due respect to John, that's a giant step in the right direction but unfortunately it's still way inside the box.
If you haven't noticed, things are changing in this industry in a big way. You really need to be re-thinking your entire position. That means stretching yourself outside your comfort zone and way OUT SIDE the box if you want to survive and grow.
You can read my article titled "An Oil Heat Marketing Nightmare" to learn a few of the marketing strategies that'll fatten your bottom line.
If ever an industry needed a huge shot of marketing juice, it's this industry. Especially now. That's why I'm giving away almost 2,500 plump, juicy dollars.
You're probably thinking, "What's the catch?"
Easy.
If things keep going the way they are the industry will turn into one big fat conglomerate and the majority of the family owned businesses will disappear.
You see my father and my grand father ran family owned businesses. I know what it's about. Right now you have a choice. Step up and market your way out of this mess or it's just a matter of time and you'll get swallowed up for just pennies on the gallon.
That's exactly why on March 28th at precisely 10 A.M. eastern, I'm opening the doors to the first 7 companies that respond to my offer to pick my marketing brain. You see I bill companies like Honeywell at my hourly consulting rate of $350.00 an hour. But for these lucky 7 I'm picking up the bill.
I'm opening this up to members of my list so you can get the heads up first. Next week I'm sending this offer out to the industry. It's first come, first served. So if you want to be part of the luck 7, watch for my e-mail March 28th.
Good luck
John Bogdanski
P.S. My secret weapon that'll make your competition quiver in fear and make you the first company your customers and prospects think about (drum roll please)...
www.surroundmail.com
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